Arman Salavitabar, CFA

Arman Salavitabar, CFA

Founding Partner, FundFront

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Revolutionizing Distribution Partnerships: The Power of Bankable Alternative Investments

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Traditional methods of establishing distribution partnerships in the alternative investment space are outdated. With significant advancements like making investment products bankable, firms can streamline processes and achieve greater market penetration. This paper explores the benefits and strategies of modern distribution partnerships, emphasizing the importance of bankability and innovative platforms like FundFront’s HUBS.

The Limitations of Traditional Distribution Methods

Complexity and Inefficiency

Traditional distribution partnerships often involve complex, bespoke agreements that vary significantly from one partner to another. This lack of standardization leads to inefficiencies, increased administrative burdens, and higher costs. Firms spend considerable time and resources negotiating terms, managing compliance, and coordinating with multiple parties.

Limited Reach and Accessibility

Historically, the distribution of alternative investments has been limited by manual processes and a fragmented market. Smaller firms, in particular, struggle to access global distribution channels and reach a broader audience. This limitation restricts their growth potential and makes it challenging to attract a diverse investor base.

The Advantages of Making Investment Products Bankable

Standardization and Efficiency

By making investment products bankable, firms can standardize their distribution agreements, simplifying the process and reducing administrative overhead. Bankable products can be more easily integrated into existing financial infrastructure, such as investment platforms and databases. This standardization leads to greater operational efficiency and allows firms to focus on their core competencies.

Enhanced Accessibility and Reach

Bankable investment products can be included in alternative investment databases like FundFront’s HUBS, which provide a centralized platform for wealth advisors, private banks, and other distributors. This inclusion significantly expands the reach of investment products, making them accessible to a global audience. HUBS, being the first of its kind, offers a unique advantage by reducing barriers to entry and facilitating broader distribution.

Developing Bankable Investment Products

Aligning with Industry Standards

To leverage the benefits of modern distribution platforms like HUBS, firms must first focus on developing bankable investment products. This process involves structuring products in a way that aligns with industry standards and regulatory requirements. Compliance with these standards ensures that products are credible, trustworthy, and attractive to potential investors and distributors. FundFront can assist in this critical process, offering expertise in aligning products with industry standards and regulatory requirements.

Collaborating with Top-Tier Service Providers

FundFront specializes in helping managers make their products bankable by partnering with top-tier service providers. These providers bring expertise, technology, and market infrastructure that help firms structure their investment products effectively. Collaborations can include legal advisors, regulatory consultants, and financial technology providers who ensure that products meet the necessary criteria for inclusion on platforms like HUBS.

Leveraging Technology and Innovation

Embracing technology and innovation is essential for creating bankable products. Advanced technology solutions can automate compliance checks, streamline data management, and enhance reporting capabilities. Firms should invest in technology that integrates seamlessly with platforms like HUBS, ensuring smooth operations and efficient distribution.

Ensuring Compliance and Transparency

Compliance with regulatory requirements and maintaining transparency are fundamental in developing bankable products. Firms must establish robust compliance frameworks to adhere to industry regulations and standards. Transparent reporting and communication practices build trust with investors and partners, making products more attractive for inclusion in platforms like HUBS.

Leveraging HUBS for Distribution Partnerships

Overview of HUBS

FundFront’s HUBS platform is a pioneering solution in the alternative investment space. It acts as a comprehensive database of bankable alternative investment products, providing wealth advisors and distributors with a seamless way to access and offer these opportunities to their clients. HUBS standardizes data, reduces administrative burdens, and enhances investment accessibility.

Benefits of HUBS for Distribution

Operational Efficiency

HUBS streamlines the distribution process by providing a standardized platform for investment products. This standardization minimizes the need for bespoke agreements and reduces the time and resources required to manage partnerships. Firms can leverage HUBS to automate subscription and investor onboarding processes, further enhancing efficiency.

Expanded Market Reach

By including their products on HUBS, firms can tap into a global network of wealth advisors, private banks, and other distributors. This expanded reach allows firms to attract a more diverse investor base and achieve greater market penetration. The platform’s integration with ICSDs, global banks, and paying agents ensures a seamless distribution experience.

Improved Investor Access

HUBS enhances investor access to alternative investment opportunities by providing a centralized database that is easily searchable and navigable. Wealth advisors and distributors can quickly identify suitable products for their clients, facilitating more informed investment decisions. This improved access benefits both firms and investors, fostering greater engagement and satisfaction.


Traditional methods of establishing distribution partnerships in the alternative investment space are no longer sufficient. By making investment products bankable and leveraging innovative platforms like FundFront’s HUBS, firms can streamline their distribution processes, expand their market reach, and enhance investor access. The future of distribution partnerships lies in standardization, technology, and strategic alliances. Firms that embrace these principles will be well-positioned to thrive in the competitive alternative investment industry.

For firms looking to transform their distribution strategies, FundFront offers bespoke solutions that can help optimize your growth and success in the alternative investment market. Contact us today to learn how we can support your goals.

Written by:

Arman Salavitabar

Arman Salavitabar

Founding Partner, FundFront

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